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Never underestimate the power of X–to-the-Z |
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No other rapper in the industry is hungrier than XZIBIT. After releasing two of the most remarkable albums to grace the underground, 40 Dayz and 40 Nightz (released August 1998) and At The Speed Of Life (released August 1996), XZIBIT is poised to receive his long overdue, yet highly anticipated Platinum status. XZIBIT’s third album, Restless, released on Loud records, and executive produced by Dr. Dre is the perfect setup for Xzibit, a proven soldier who earned his stripes in the trenches of the rap industry. Given all the props that go with being an underground favorite, let’s face it, the bottom line is being prepared to make real songs into legitimate hits, which equals commercial success. | ||
When it comes to commercial
success, not many producers can serve it better than the Quincy
Jones of Rap, Dr. Dre. Boasting a comparatively small, but loyal audience
of hardcore fans, XZIBIT was well aware that his career lacked a crucial
ingredient. Fortunately the last ingredient was supplied by Dr. Dre.
Realizing XZIBIT’s raw potential, Dr. Dre said, “Xzibit, everybody
knows you can bust, everybody knows you can spit like a @#ther%ucka. What
we need is for Xzibit to make some songs.” —And make songs is exactly
what they accomplished. RESTLESS is the type of CD that raises the
rap industry bar. Not just beats, not just clever rhyming, but real songs.
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Everybody in the rap business expected big things from XZIBIT, but who could have anticipated the energy that comes across from his Loud records release, RESTLESS. The word is out, and it’s not about to be put down. XZIBIT is about to blow. It all began to take shape when “Snoop Dogg invited X to rhyme on “B Please.” The duo went on to steal the show at last fall’s Source awards.” Now, in the tradition of making new fans, and keeping the hardcore satisfied, XZIBIT is serving up RESTLESS, his best work to date. | 
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